Senior CRM Automation & Data Manager (all genders)

Навыки

• A/B-тесты
• AI-инструменты в работе
• API (интеграции)
• CRM-системы
• Решения на данных
• Looker
• Room / Realm / CoreData

Задачи

• We are a high-velocity DTC brand running a highly sophisticated, data-driven CRM ecosystem (50+ automated lanes, custom scoring, multi-channel tracking)
• We are moving fast toward Agentic CRM
• We need a technical powerhouse to build the orchestration layer that translates our data science, scoring models, and customer signaling deviations into automated, multi-channel journeys
• This is a 100% hands-on role at the intersection of Data Engineering, MarTech Architecture, and Automation
• No pure strategists, no ticket-delegators - you code, connect systems, and execute
• Model-to-Journey Orchestration: Act as the core bridge between data science and marketing
• Take our custom models (churn, affinity, value scoring) and wire them directly into real-time lifecycle journeys across Email, App/Push, Direct Mail, and Paid Channels
• AI & Workflow Automation: Build custom automated pipelines using n8n and advanced LLMs (Claude, Gemini) to eliminate manual campaign ops, automate trigger handling, and scale execution
• Data Integration & MarTech Pipelines: Own the data pipes flowing into and out of our MarTech stack (with Bloomreach as our primary customer data engine, alongside Meta/Google streaming)
• Map custom attributes, manage event-tracking, and ensure flawless data ingestion
• Data Engineering & Deep Dives: Write advanced SQL/Python scripts to clean fragmented data sources, build automated reporting structures (Tableau/Looker), and analyze data to proactively spot lifecycle opportunities
• Technical Strategy & Testing: Partner with commercial teams to design automated testing roadmaps
• You own the technical setup, execution, and statistical validation of all CRM experiments

Требования

• Must-Haves (The Core Engine)
• Experience: 3-5 years of hands-on experience at the intersection of Data Automation, MarTech Architecture, or Analytics Engineering (ideally in E-Com/DTC)
• Strong SQL and Python coding skills specifically for data pipeline engineering, API integrations, and workflow automation
• Middleware & AI Integration: Proven experience building API integrations and middleware workflows (via n8n, Make, or custom scripts) utilizing Generative AI models
• Mindset: Highly autonomous and execution-focused. You thrive when building systems from scratch and require zero hand-holding
• Language: Fluent in English
• Nice-to-Haves (The Superpowers)
• Hands-on experience with Bloomreach (or equivalent enterprise CDPs like Braze/Segment)
• A solid foundation in statistics for A/B test validation and data visualization (Tableau/Looker)
• Practical experience handling technical consent management and data compliance frameworks
• German or French language skills are a plus

Условия

• An appealing discount on all of our products – from essential oils to vitamins & nutrients
• We offer 28 days of paid time off per year plus up to 5 days off between Christmas and New Year
• The Urban Sports Club membership and either Swapfiets bike rental or a subsidy for the Deutschlandticket
• We believe great things happen when we meet in person, which is why we embrace a hybrid model with one home office day per week – up to two depending on the area you are working in – and up to two weeks per year working from abroad
• Receive various discounts of up to more than 50 percent on attractive brands such as Flaconi, Bosch, Apple or Expedia
• You will be given real ownership and plenty of room for new initiatives, as well as the opportunity to contribute your expertise and implement your great ideas
• Inviting office spaces with access to plenty of organic teas and superfoods from around the world
• We like to celebrate each other! Regular tea & office parties, Christmas and summer feasts and various influencer events such as Women's Day
• Sunday Natural emerged from a long-standing passion and research in the fields of health, healing, and personal growth
• The lack of natural, high-quality products on the market was the original motivation for founding Sunday Natural in 2013
• We aim to produce the products we ourselves would love to buy – as natural as possible, absolutely pure, free from any additives, and of the highest quality
• In a strategic partnership with CVC, Sunday Natural is now one of Germany's most renowned quality manufacturers, with its own research and development department in Berlin
• For the continuous improvement of our products, we collaborate with selected research institutes, scientists, therapists, farmers, and professional associations
• We take our ecological responsibility very seriously: that’s why the majority of our product range is vegan
• We also take an innovative approach to packaging: most of our products are packaged in glass, making them almost entirely recyclable
• Our diverse team in Berlin consists of over 400 employees from more than 45 nationalities and continues to grow – but at a sustainable pace
• Our goal is to foster a collaborative, supportive, and inclusive work environment with a diverse group of motivated, talented, and visionary team members
• Legal Notice https://www.sunday.de/impressum/

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